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Innovative Thinker

Hyundai Motor’s innovative thinking on future mobility

Innovative Thinker

Through efforts in innovative technology and research activities,
Hyundai Motor is aiming at Freedom in Mobility

  • One day our car will connect everything.

    One day our car will connect everything.
  • We’re thinking about her first car.

    We’re thinking about her first car.
  • What if the only emission was H2O?

    What if the only emission was H2O?
  • We think you should have a choice.

    We think you should have a choice.
  • Spot the difference.

    Spot the difference.
  • Hybrid, electric, or both?

    Hybrid, electric, or both?
Behind the scene

Behind the scene

Hyundai’s IONIQ Innovative Thinker print ad series simply reveals Hyundai’s vision towards future mobility.

The story is composed based on project IONIQ’s vision ‘Freedom in Mobility’ and IONIQ car which includes 3 eco-friendly power systems for the first time globally. Through this creative, we are emphasizing again the meaning of IONIQ, which stands for future customers, being connected without borders and the future of eco-friendly mobility.

Behind the scene

Sharing the same creative thinking, we created these clean, practical and high density images and messages together with overseas agency and English photographer Thomas Brown. These print ads will be published on economic magazine The Economist globally.

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